SEO specialist to present speech at internet marketing forum in Austin
Written by: Tanya Gonzalez
CHARLOTTESVILLE, Virginia –Janet Driscoll Miller, the president and CEO of the SEO company Search Mojo will be speaking at the MarketingProfs Digital Marketing Forum in Austin, Texas this week.
The presentation is titled “Getting Ranked: Your Social Presence and Its Impact on Search Engine Optimization (SEO)” and will take place on February 3 at 12:45 p.m. The speech will discuss different internet marketing and social media tools that will help businesses rank higher in a search and become more profitable.
“I’m excited to discuss social media’s impact on SEO, because social media is playing an ever increasing role in how search engines rank websites,” said Miller. “It is important that brands realize the importance of social media, as some companies still seem to resist adoption. Social media truly is a quintessential piece of any holistic SEO campaign.”
Business owners and webmasters are expected to see a rise in the importance and use of social media in 2011 to expand their clientele base and improve online exposure. Sites such as Facebook, Twitter and MySpace allow for free advertising and more personal, one-on-one communication with clients as well as allows for profitable word-of-mouth advertising.
In addition to discussion the impact of social media on SEO, Miller will also touch upon digital asset optimization as well as blogging.
Miller has over ten years of experience in internet marketing and business-to-business (B2B) lead generation. She has published numerous articles on SEO tactics, has spoken at various conferences and has contributed to a wide array of blogs, including Marketing Pilgrim and Search Engine Journal.
Search Mojo specializes in providing clients with SEO and PPC (pay per click) advertising services. The company was founded in 2005 and helps businesses improve their organic search rankings and overall performance.
SEO Specialist, know the technologies being used. In order to know how to get sites noticed and ranked highly by the search engines, it is necessary for an SEO specialist to understand exactly how the search engines work.