Blackhat SEO Campaigns are Taking Advantage of the Holiday Season
Written by: Tanya Gonzalez
Web users should exercise caution this Halloween, not just on the streets, but on the World Wide Web. Blackhat SEO campaigns are targeting holiday websites and attracting visitors with the lure of Halloween festivities. These campaigns are using sites for holiday movies, costumes and other Halloween advertisements to incorporate their spam links. Users will be attracted to a page and that’s where the Blackhat SEO perpetrators will get them.
Once the trap is set, those who visit the site and click on the link become targets of viruses and various other forms of malware. Usually, Blackhat SEO campaigns appear in the form of anti-virus software advertisements. Visitors will be prompted to supply a credit card number and could potentially lose hundreds of dollars on the spot or have their computers become infected with a lingering virus that will track payments, passwords and other private information without being noticed.
Other times, when clicking on a Blackhat SEO campaign, the attack will be more obvious. A user might click on a link for a Halloween picture or costume site and a message will instantly pop up informing the visitor that their computer has now been infected with a virus and the hard drive will crash.
In order to make sure your computer doesn’t get “Trick or Treated” in a sense, avoid the obviously suspicious spam links, open email attachments that are from trusted users you know, type in a site’s URL on the search bar yourself (as opposed to clicking a link for it), and be careful when making a purchase online (be sure you are spending your money on a secure site).

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