Press Release Distribution through Digital Age Marketing Group, coupled with Social and Business Networking Sites, offer additional exposure for companies while providing branding applications that make your press release standout to readers.
Press Release Distribution has been around for decades. A company may have news they want the public to read or they may need to meet regulatory requirements so they write a press release in hopes of reaching the readers they are targeting or to meet requirements within their industry.
Many publicly traded companies are faced with having to distribute press releases that pertain to material events that include but are not limited to earnings, acquisitions, mergers or significant change(s) in management. In the past these companies had to use a newswire service that distributed their news to a certain number of news outlets to meet such requirements. Today the Web has many press release distribution services that meet those requirements as company press releases are readily available to the public through search results, RSS feeds, and web publishers who pick up distributed stories.
With the growth of the Web over the past decade press release distribution companies have grown in number. This provides a competitive marketplace compared to the 1990s when things were controlled by a few wire services.
Companies that distribute their news and press releases now recognize the power of the Web and how press release distribution has changed over the years. There are several determining factors these companies should consider when distributing press releases, one such factor is based on how a release is indexed in search engines rather than what news organization may or may not pick up the press release. Another consideration is how long a story will be archived with the press release distribution service and how many page views their story can generate from readers.
The company specializes in press release distribution, placing distributed press releases in front of targeted end readers as well as ensuring the news releases are made available to anybody on the Web through major search engines Google, MSN and Yahoo.
Peter Charles, Director of Marketing at Digital Age marketing Group, stated “Providing people who are searching for news on a particular company or subject the ability to find that information in news or web search queries is critical. We have found this is often the result of proper optimization of each news story. We know other news services charge additional fees to SEO Optimization press releases but like our clients we too want traffic to our site and know the significance of achieving that is based on proper indexing in search engines. While we strive to meet our clients’ objectives we meet our own, making it a win-win-win situation: (1) readers find the news they’re looking for, (2) clients reach their targeted reader
Press Releases submitted through Digital Age Marketing Group can captivate readers with the applications Digital Age Marketing Group makes available to each member. Logo, Video and a Picture Gallery can all be a part of a press release over the Digital Age Marketing Group family of sites. Imagine your press release reaching a reader and the reader can watch a video that pertains to your company, view pictures of products and management, in addition to reading your entire press release all in one space. This is much different than the 1990s and that is viewed as a good thing here at Digital Age Marketing Group.
Contact us at the number above to find out more about how press releases can help your business.